University Marketing

Academic Affairs

Indiana State University Marketing tells the story of the University through branded, strategic marketing and recruitment content that promotes academic degree programs, student and faculty research, alumni achievements, and related activities.

About University Marketing

University Marketing at Indiana State University is a department within the Division of Enrollment Management. It creates, coordinates, and produces appealing and informative marketing and recruitment materials on behalf of University programs, departments, and offices.

Our editorial, design, and audio-visual experts work with campus partners to develop branded, strategic marketing content that shares the University’s mission, vision, values, and success stories with audiences worldwide.

Content created by University Marketing includes:

Undergraduate and graduate viewbooks for prospective students
Promotional materials aligned with current brand messaging
Feature articles and videos highlighting student, faculty, and alumni achievements
Photography showcasing academic and student life
Website content for degree programs and other departments
Designs for posters, tee-shirts, and other branded specialty items

Services and Assets

Router_design – A female with her back to the camera sitting in front of a large computer monitor looking at a graphic design with Post-It notes posted on a large window in front of the screen.

Print or Graphic Design Project

Request a University Marketing project involving print collateral, graphic design, or promotional merchandise for your program or department.

Email Us

A young female holding a large Nikon camera vertically while looking through the eye piece with the lens the viewer.

Photo/Video

University Marketing has photographers available for portraits (including group pictures) and photography sessions for advertising or website purposes. To request photo or video services, please complete the Photo/Video Request Form.

Set up an Appointment

An over the shoulder image of a black male student using a laptop, with an Indiana State University page showing on the screen

Web Content

University Marketing creates web content for University departments and programs. Submit a web content request form.

Submit a Request

Four students – three female and one male – pose for a group photo, with each one wearing a blue Indiana State University shirt outside in the summer.

Promotional Items

University Marketing works with campus departments and product vendors to design, price, and order custom, branded items at reasonable cost for promotional purposes. Request items, confirm order status, or inquire about purchasing Marketing inventory items.

Email Us

Sycamore Sam, a blue forest woodland creature with a white muzzle, blue and white ears with black tips, white hands, and wearing a blue No. 6 basketball jersey that says Indiana State, points at the camera. Sam is pictured against a white background.

Custom Designs

For custom designs, please email Indiana State University’s brand ambassador at authorized vendor Club Colors.

Email Club Colors

Digital Assets

University Marketing provides a selection of branded digital assets for use by the campus community. These include College and University logos, presentation templates, and branded wallpaper assets for phones, laptops, and tablets.

Download digital files from The Root

Other Services

Name Badge Request

Business Card Request

Business Envelope Request

Photo/Model Release Form

Publications

2024-25 Undergraduate Viewbook

See what makes Indiana State University the best educational value in the region for high-quality undergraduate degree programs.

2024-25 Honors College Viewbook

Discover why 1,000+ high-achieving Honors students are thriving as part of our welcoming learning community.

2024-25 Graduate Viewbook

Go ALL IN for your career advancement with a graduate degree or other advanced credential, with Graduate Studies at Indiana State!

People of Indiana State

University Marketing highlights Indiana State University’s community of high-achieving students, faculty, staff, and alumni. Learn the stories behind the Sycamores who make Indiana State stand out!

Check out the People of Indiana State!

A young female with long brown hair smiling at the camera and standing in the quad in summer with green grass and trees visible.

Brand Guidelines

Indiana State University follows a specific set of branding guidelines to ensure brand and messaging consistency throughout the University. University Marketing has created an official Brand Guide as a resource for internal and external partners to use as they create materials that are aligned with the University’s brand.

Download the Brand Guide

Media Relations and Social Media

Indiana State University’s official social media channels and media relations activities are managed by the Office of University Communication, which reports to the Office of the President. For information on these activities, email ISU-UniversityCommun@indstate.edu or visit the University Communication webpage.

University Communication

Contact Us

University Marketing

Gillum Hall 102
Indiana State University
Terre Haute, IN 47809

Phone: (812) 237-3773
Email: isu-marketing@indstate.edu

Office Hours:
Monday – Friday: 8:00 a.m. – 4:30 p.m.